El nuevo modelo que propone Brave puede ser más respetuoso con la privacidad de los usuarios, pero también es un intento de posicionarse como un intermediario indispensable en el centro de este nuevo modelo de publicidad digital. Si quieres regalar BATS a tus creadores favoritos usa Brave, si eres un creador que quiere recibir recompensas regístrate en Brave, si quieres anunciar habla con Brave.
La privacidad de Google como buscador es el punto débil que los nuevos buscadores están atacando al gigante de las búsquedas. Para que le sea imposible copiar el modelo.
Apple quiere diferenciarse a todos los niveles de sus competidores, y la privacidad es el ejemplo más claro. Su modelo de negocio no depende de los datos de los usuarios y por ello ha hecho de la privacidad su bandera.
El reto de tener tus datos privados y a la vez potencialmente disponibles a todos los servicios. Añadimos este reto al de tener una identidad online transversal y no dependiente de empresas.
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